The Ghost Member Detector

The Operational Shift

We moved the client from “Manual Guesswork” to “Automated Detection.”

The Old Way (Manual)	The LogicLoom Way (Automated)
Weekly Reports: Staff prints paper attendance lists.	Real-Time: System scans the database every morning.
Awkward Calls: Staff hates making “salesy” check-in calls.	Casual Texts: System sends a friendly nudge from “Coach.”
Too Late: “Ghost” members noticed after 3 weeks.	Instant: “Ghost” members caught in 5 days.
The Result: Members quit silently.	The Result: Members return immediately.

How The Logic Works

We do not spam your entire list. We use a “Logic Gate” to only message people who need it.

The Watchtower: The system connects to your check-in software (Mindbody/ZenPlanner). It runs silently in the background 24/7.
The Filter: It ignores members who are on vacation or have frozen accounts. It only targets active members who suddenly vanish.
The Nudge: It triggers a text message that sounds exactly like a human coach.
- Example: “Hey Sarah, I noticed you missed leg day. You coming in tomorrow?”
The Hand-off: If the member replies, the conversation is forwarded to your phone so you can close the loop.

// 1. SCAN DATABASE (Daily @ 8:00 AM) Check last_visit_date for all Active Members. // 2. DETECT THE DROP-OFF IF member was active 3x/week AND visits_this_week == 0: -> FLAG as "At-Risk" // 3. EXECUTE RE-ENGAGEMENT Wait 24 hours (Make it look human). // 4. SEND SMS Send Template: "concern_check_in" Sender: "Coach Mike"

The Growth Engine

Operations Autopilot

Service Concierge

The Operational Shift

How The Logic Works

Need this Logic?

Members are back. Now let's automate support tickets.